🎄 The Most Wonderful Time of the Year!
Out of 583 #christmashaul’s analyzed, these companies appeared the most:
Apple - 117 Appearances (20.1%)
Ugg - 95 Appearances (16.3%)
Nike - 86 Appearances (14.8%)
Victoria's Secret - 83 Appearances (14.2%)
Lululemon - 74 Appearances (12.7%)
Jellycat - 72 Appearances (12.3%)
Rhode - 63 Appearances (10.8%)
Skims - 58 Appearances (9.9%)
Adidas - 57 Appearances (9.8%)
Bath & Body Works - 55 Appearances (9.4%)
Charlotte Tilbury - 55 Appearances (9.4%)
Louis Vuitton - 54 Appearances (9.3%)
Pandora - 53 Appearances (9.1%)
Dior - 52 Appearances (8.9%)
Sol De Janeiro - 52 Appearances (8.9%)
Lego - 50 Appearances (8.6%)
Alo Yoga - 48 Appearances (8.2%)
Coach - 47 Appearances (8.1%)
Starbucks - 42 Appearances (7.2%)
Hollister - 39 Appearances (6.7%)
Sephora - 39 Appearances (6.7%)
Chanel - 38 Appearances (6.5%)
Hello Kitty - 34 Appearances (5.8%)
Stanley - 34 Appearances (5.8%)
EOS - 33 Appearances (5.7%)
New Balance - 33 Appearances (5.7%)
Amazon - 30 Appearances (5.1%)
Disney - 28 Appearances (4.8%)
Aritzia - 27 Appearances (4.6%)
Prada - 27 Appearances (4.6%)
Dyson - 26 Appearances (4.5%)
Target - 25 Appearances (4.3%)
Ariana Grande - 23 Appearances (3.9%)
Free People - 22 Appearances (3.8%)
Dove - 21 Appearances (3.6%)
Gucci - 21 Appearances (3.6%)
Lush - 21 Appearances (3.6%)
Garage - 20 Appearances (3.4%)
Tree Hut - 19 Appearances (3.3%)
Elf - 18 Appearances (3.1%)
Billie Eilish - 17 Appearances (2.9%)
Brandy Melville - 17 Appearances (2.9%)
Carolina Herrera - 17 Appearances (2.9%)
Owala - 17 Appearances (2.9%)
Juicy Couture - 16 Appearances (2.7%)
Zara - 16 Appearances (2.7%)
Ralph Lauren - 15 Appearances (2.6%)
Kayali - 14 Appearances (2.4%)
Rare Beauty - 14 Appearances (2.4%)
Yves Saint Laurent - 14 Appearances (2.4%)
Cadbury - 13 Appearances (2.2%)
Glow Recipe - 13 Appearances (2.2%)
Guess - 13 Appearances (2.2%)
Haribo - 13 Appearances (2.2%)
Kendra Scott - 13 Appearances (2.2%)
Laneige - 13 Appearances (2.2%)
Touchland - 13 Appearances (2.2%)
Valentino - 13 Appearances (2.2%)
Addicted - 12 Appearances (2.1%)
Aerie - 12 Appearances (2.1%)
Ferrero Rocher - 12 Appearances (2.1%)
Nerds - 12 Appearances (2.1%)
Nivea - 12 Appearances (2.1%)
Burberry - 11 Appearances (1.9%)
Huda Beauty - 11 Appearances (1.9%)
LoveShackFancy - 11 Appearances (1.9%)
Sour Patch Kids - 11
Appearances (1.9%)
Visa - 11 Appearances (1.9%)
DJI - 10 Appearances (1.7%)
PlayStation - 10 Appearances (1.7%)
Roblox - 10 Appearances (1.7%)
White Fox - 10 Appearances (1.7%)
Key Takeaways
Rhode Skin’s (Ticker: $ELF ( ▲ 7.09% )) lip glosses, lip tints, and other lip treatments were some of the most popular gifts this season!
Luxury items were incredibly prevalent this year, with brands like Louis Vuitton (Ticker: $LVMH ( 0.0% )), Dior (Ticker: $LVMH ( 0.0% )), Chanel (Private), Prada (Ticker: $1913), and Gucci (Ticker: $PPRUY ( ▼ 4.01% )) all racking up dozens of appearances each!
As always, Apple (Ticker: $AAPL ( ▲ 3.17% )) products were a widely gifted item this year, driven particularly by a strong iPhone upgrade cycle.
Jellycat’s (Private) adorable, fan-favorite stuffed animals were another incredibly prevalent gift this holiday season, as some rushed to buy these on secondary markets for considerable markups!
Lululemon (Ticker: $LULU ( ▲ 0.74% )) and Victoria’s Secret (Ticker: $VSCO ( ▲ 3.11% )) continue the run that they’ve enjoyed at the top of the list for the past few weeks, as these fan-favorite stores were holiday gift-giving staples!